A 5 minute call with a CEO in Omaha changed my pricing model

I was stuck at $49 a month for our analytics dashboard, barely covering server costs. Last Tuesday I cold emailed a founder who runs a logistics firm in Omaha, and he actually picked up the phone. He said, 'You're charging me for a feature, not for the time I save,' and then walked me through how one report saves his team 11 hours a week. I redid the pricing as a value-based tier that night, and my next two demos closed at $300 a month. Has anyone else gotten a pricing wake-up call from a prospect instead of a mentor?

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lee_bailey6511d ago

Wait, is charging based on their time savings actually fair when your costs stay the same?