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A B2B client fired us over one line in our pitch deck, and he was right
He flat out refused to sign after our demo and asked why our deck said we helped companies "grow faster" instead of naming one real number. I rewrote every slide to show a hard figure, like the 12% churn drop we got a Charlotte logistics client in 4 months, and close rates went up almost right away. Any of you get torn apart by a prospect like that and actually change how you pitch?
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