Warning: I hit 100 inbound leads in a month and it almost broke our startup.

We focused so hard on lead gen that our simple three-person team couldn't handle the volume, and our response time went from 2 hours to over 2 days, which started killing our conversion rate.

3 comments

3 Comments

skyler_mitchell16d ago

Automate your first reply to buy time. Then sort leads by quality so you only chase the good ones.

elliot_hall6216d ago

My buddy tried that "sort by quality" thing and wasted a month on a dead lead.

torres.pat15d ago

My cousin's small shop uses a basic quality score and it cut their wasted time in half. I get where @skyler_mitchell is coming from, but maybe the trick is having clear rules for what a "good" lead actually is first.