Switched my email list from a fancy popup to a plain text link and signups doubled
Tbh I was running one of those exit intent popups with a 10% off code for about 4 months and averaged 38 signups a month. Two weeks ago I killed it and just put a plain "get my weekly tips" link at the bottom of every blog post. I'm at 71 signups in 14 days, and the open rate on the new folks is way higher since they actually wanted in. Has anyone else seen popups hurt more than help once your traffic gets past a few thousand visits?