Spent 4 hours trying to name my bakery's first email newsletter

I literally sat staring at a blank subject line for a whole afternoon before my husband suggested 'Bread and Breakfast' and I nearly cried. Anyone else get totally stuck on something that should have taken 5 minutes?

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2 Comments

skylercooper5mo ago

Ugh, naming stuff always takes FOREVER because it feels so permanent.

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hayden5875mo ago

What if the whole "permanent" thing is what makes naming actually easier? @skylercooper I used to stress over names too until I realized you can always rebrand later if it really sucks. Companies do it all the time, like when they buy a new domain or change their whole vibe. Plus most people won't even notice what you call something unless it's super dumb or offensive. Just pick something okay and move on, you can tweak it down the road if you have to.

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